Contact Information
About
Email
Phone
Title
Director, Digital Marketing
Company
Akron Children's Hospital
Prior Board Service
No
Overview
I’m motivated to serve on a board to contribute my experience in integrated marketing, brand strategy, and media to help organizations grow, adapt, and deepen their impact. I also value the opportunity to broaden my perspective, strengthen my governance acumen, and collaborate with other leaders committed to meaningful, mission-driven outcomes.
Biography
Christine Hoffman is a marketing and consumer experience leader with deep expertise in integrated brand strategy, omnichannel marketing, and customer engagement across CPG, retail, financial services, SaaS, and healthcare. She spent over 13 years at The J.M. Smucker Company leading brand, media, and consumer experience strategy for iconic brands including Jif, Folgers, Smucker’s, Meow Mix, and Milk-Bone, driving growth through fully integrated campaigns and modernized marketing capabilities. Today, she brings a pragmatic, data-informed approach to building brands, strengthening customer relationships, and advancing mission-driven impact at Akron Children’s Hospital.